Lazar Media Agency

This conversion-focused re-design transformed how Lazar Media provides positions their service.

This conversion-focused re-design transformed how Lazar Media provides positions their service.

Smart speaker with a glowing top, placed on a circular base in a dark room.

Lazar Media Agency

This conversion-focused re-design transformed how Lazar Media provides positions their service.

Smart speaker with a glowing top, placed on a circular base in a dark room.

About

Lazar Media Agency is a performance-focused lead generation agency specialising in delivering quote-ready leads for home improvement businesses that want real enquiries, not wasted conversations. Led by Louie, the agency is built around clarity, trust, and results, connecting clients directly with customers who are actively looking to buy. Every campaign is designed with a single goal in mind: generating high-intent leads through clear messaging, proven acquisition methods, and a streamlined user journey that converts interest into action.

Year

Oct 13, 2025

Oct 13, 2025

Oct 13, 2025

Oct 13, 2025

Oct 13, 2025

Industry

Agency

Agency

Agency

Agency

Agency

Type of work

Business Website Transformation

Business Website Transformation

Business Website Transformation

Business Website Transformation

Business Website Transformation

Timeline

4 Weeks

4 Weeks

4 Weeks

4 Weeks

4 Weeks

Group of smart speakers with glowing tops, set against a dark, starry background.
Group of smart speakers with glowing tops, set against a dark, starry background.

Challenges

Lazar Media Agency had a self-built website that, while functional, failed to support the level of service the business was offering. Louie was providing a premium, results-driven lead generation service for home improvement businesses, yet the website felt basic and underwhelming. It struggled to build trust, communicate authority, or guide visitors toward taking action. As a result, credibility was weak and lead flow was inconsistent. The core issue wasn’t traffic, it was that the website didn’t position the agency as a premium solution worth enquiring with.

Challenges

Lazar Media Agency had a self-built website that, while functional, failed to support the level of service the business was offering. Louie was providing a premium, results-driven lead generation service for home improvement businesses, yet the website felt basic and underwhelming. It struggled to build trust, communicate authority, or guide visitors toward taking action. As a result, credibility was weak and lead flow was inconsistent. The core issue wasn’t traffic, it was that the website didn’t position the agency as a premium solution worth enquiring with.

Challenges

Lazar Media Agency had a self-built website that, while functional, failed to support the level of service the business was offering. Louie was providing a premium, results-driven lead generation service for home improvement businesses, yet the website felt basic and underwhelming. It struggled to build trust, communicate authority, or guide visitors toward taking action. As a result, credibility was weak and lead flow was inconsistent. The core issue wasn’t traffic, it was that the website didn’t position the agency as a premium solution worth enquiring with.

The process

The solution was a complete rebuild rather than a patch-up. I redesigned and rebuilt the website in Framer, a platform better suited for modern, high-conversion agency sites. The focus was on creating a clear user journey that naturally guided visitors toward key CTAs, while reinforcing trust at every step. Messaging was tightened, layout hierarchy was improved, and interactive elements were introduced to keep users engaged rather than passive. Video, visual cues, and conversion-focused sections were strategically placed to explain the offer quickly and reduce friction in the decision-making process.

The process

The solution was a complete rebuild rather than a patch-up. I redesigned and rebuilt the website in Framer, a platform better suited for modern, high-conversion agency sites. The focus was on creating a clear user journey that naturally guided visitors toward key CTAs, while reinforcing trust at every step. Messaging was tightened, layout hierarchy was improved, and interactive elements were introduced to keep users engaged rather than passive. Video, visual cues, and conversion-focused sections were strategically placed to explain the offer quickly and reduce friction in the decision-making process.

The process

The solution was a complete rebuild rather than a patch-up. I redesigned and rebuilt the website in Framer, a platform better suited for modern, high-conversion agency sites. The focus was on creating a clear user journey that naturally guided visitors toward key CTAs, while reinforcing trust at every step. Messaging was tightened, layout hierarchy was improved, and interactive elements were introduced to keep users engaged rather than passive. Video, visual cues, and conversion-focused sections were strategically placed to explain the offer quickly and reduce friction in the decision-making process.

Smart speaker with glowing top on a table next to a soft light lamp, with a phone
Smart speaker with glowing top on a table next to a soft light lamp, with a phone
Smart speaker with glowing top next to a phone, set against a green background
Smart speaker with glowing top next to a phone, set against a green background

The outcome

The new website repositioned Lazar Media Agency as a premium lead generation partner rather than a generic service provider. The improved flow, interactivity, and clarity now support Louie’s sales process instead of working against it. Visitors can immediately understand the value, trust the brand, and are guided seamlessly toward booking a call. The website is no longer just an online presence, it’s an active tool for building credibility, generating leads, and supporting growth.

The outcome

The new website repositioned Lazar Media Agency as a premium lead generation partner rather than a generic service provider. The improved flow, interactivity, and clarity now support Louie’s sales process instead of working against it. Visitors can immediately understand the value, trust the brand, and are guided seamlessly toward booking a call. The website is no longer just an online presence, it’s an active tool for building credibility, generating leads, and supporting growth.

The outcome

The new website repositioned Lazar Media Agency as a premium lead generation partner rather than a generic service provider. The improved flow, interactivity, and clarity now support Louie’s sales process instead of working against it. Visitors can immediately understand the value, trust the brand, and are guided seamlessly toward booking a call. The website is no longer just an online presence, it’s an active tool for building credibility, generating leads, and supporting growth.